How the EA Sports Games Series could find a whole new audience
Gamers love Electronic Art’s FIFA games, and the audience is a massive global empire that most brands would envy their awareness and reach. But they could be doing more. They could increase their audience by looking at the rise in content creation and having the ability for bloggers to recreate goals through updates and views that show the point they want in their article. Not gamers but content creators. Imagine recreating the Cristiano Ronaldo overhead kick against Juventus