SITUATION
Wonderstore is an in store analytics start up with cutting edge technology. The core technology of WonderStore is based on the most advanced Computer Vision algorithms, machine learning platform and deep neural networks combined with the newest IoT visual sensors.
Working closely with Intel, Wonderstore approached Tribalheart to discuss working on a project that covered branding, digital strategy, website design and advertising.
STRATEGY
Mission: to rebalance the retail space through data
Promise: Using cutting edge technology Wonderstore provides physical stores with analytics you would expect from a website
Tagline: EVERY CUSTOMER COUNTS
TACTICS
We created and initiated:
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Rebranding
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Website architecture and design
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Brand Architecture
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Digital Strategy
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Advertising
The branding was built on combining the W with a an analytic chart and the square represented the store where all the magic happens.
RESULTS
As this is a recent project results will follow in a few months.
